Technology Live Seminar: Making a success of diversification

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Panel: Making a Success of Diversification

Frances Weston, MD at Econocom North America, UK & IRL, participated in a panel discussion at Technology Live, which took place at the Business Design Centre in Islington, London on September 28.

Technology Live is a one-day, free-to-attend event for the ICT channel, where resellers, VARs, MSPs, Managed Print Service Providers and office equipment dealers looking to diversify into new technology areas can meet vendors face to face, build new relationships, explore new business opportunities and socialise with peers.

It combines an exhibition and a seminar programme where visitors can hear leading figures and industry experts discuss key trends shaping the ICT sector.

The theme of the panel was:

Technology convergence, the changing requirements of customers and competitive pressures have made diversification possible and desirable, but what is the best approach – acquisition, partnership, expansion of in-house capabilities? Learn from the experiences of resellers/MSPs that have expanded their core offering with telephony, print, AV and more. What has worked for them and what hasn’t?

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